Meet us at Customer Service Leaders Breakfast
AI & Automation: The Future of Retail & E-commerce!
Customers expect seamless, personalized experiences at every touchpoint—from the first interaction to post-purchase support. How can you deliver? By leveraging AI and marketing automation to turn data into action.
At Poland & CEE Retail Summit 2025, Enxoo will show how to build a 360° customer profile and create real-time personalized experiences using Salesforce AI, ensuring consistent engagement across marketing, sales, and customer service.
💡 Join Piotr Gąsik, Kamil Rojek, Robert Augustyniak, and Ewa Jaśkowiak to explore how Enxoo, a key Salesforce partner since 2012, is driving AI-powered transformation in retail.
🤝 Meet our experts to discover how AI can enhance both customer engagement and service efficiency!

Where: Warsaw
When: 16 April 2025
Start: 11:30
Panel Session
How to build a 360° customer profile and create personalized experiences using artificial intelligence in Salesforce?
AI is reshaping how retailers understand and engage with customers. But how can you make the most of your data to drive real-time personalization?
Join us on the eRetail CX & Loyalty Stage at Poland & CEE Retail Summit 2025 to discover how to:
- Leverage available data and customer preferences to better understand needs at every stage of the marketing funnel – from acquisition to long-term loyalty building.
- Enrich customer profiles with AI-driven insights to respond more effectively to expectations and behaviors.
- Deliver real-time personalization by tailoring communication, content, and offers on your website.

Our Panelists
Piotr is an experienced Salesforce Marketing and Data Cloud Product Line Leader with over seven years of expertise in Marketing Automation across both B2B and B2C sectors. He is proficient not only in technical aspects but also in Digital Marketing and business strategies, ensuring the implementation of effective Marketing Automation systems that drive ROI and foster customer retention. Additionally, he is passionate about continuous learning and staying updated on industry trends and best practices.
Kamil is a Salesforce Business Architect and Account Executive, specializing in creating tailored solutions and building strong customer relationships. With over four years in the Salesforce ecosystem, he has extensive experience in solution design, planning, and implementation. For the past two years, Kamil has focused on Customer Service projects, helping businesses optimize operations, resolve pain points, and enhance customer satisfaction. His expertise drives efficient, scalable solutions that transform customer care and business success.
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