Maximize and measure marketing efficiency and impact with marketing automation solutions
Utilize data-driven insights, AI and analytics to optimize targeted B2B and B2C marketing strategies with Salesforce Marketing Cloud ensuring impactful engagement and measurable results. In other words: make your customers feel unique and turn indifference into fondness.
Are you struggling with?
Lack of an Automated
Sales Funnel
Inability to automatically guide potential customers through the stages of the buying process, making it difficult to convert potential customers and stay in touch with existing ones.
Lack of Communication
Personalization
Inability to tailor messages to individual customer preferences
and behavior resulting in generic, impersonal communications.
Insufficient
Customer Engagement
Challenges in maintaining consistent communication with customers, lack of automated processes to retain customers and build lasting relationships.
Data Analysis and
Measurement Challenges
Lack of tools to effectively analyze marketing data, making it difficult to assess campaign effectiveness and make informed decisions.
Transform marketing obstacles into the success of your business:
Personalized Campaigns Precision
Empower tailored marketing experiences by utilizing Marketing Cloud and Marketing Cloud Account Engagement (formerly Pardot), crafting targeted campaigns rooted in customer behaviors and preferences.
Data-Driven
Decisions
Harness invaluable insights into campaign performance and customer behaviors, enabling optimization and informed decision-making.
Improved Lead Management
Nurture leads effectively, resulting in higher conversion rates.
Time and
Cost Efficiency
Automate tasks to save time and minimize errors, freeing up marketing teams to focus on strategy and creative content development.
360* View of
Customers
Seamlessly integrate multiple sources to understand the needs of your customers.
Marketing Cloud – impact in numbers:
67%
increase in conversion rates
53%
increase of acquired customers
41%
increase in customer retention rate
27%
increase in email open rates
Source: Salesforce
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How to increase sales and retain customers?
Learn this and even more from our eGuide: Marketing Automation!
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